Brilliant Relate

Identify churn risks in real time with AI

Our AI powered text and sentiment analysis automatically detects patterns and hidden warning signals in customer feedback. This enables you to take proactive action and address dissatisfaction before customers leave, directly protecting your revenue.

Turn insights into action with Close the Loop

The platform goes beyond the numbers. Automated workflows create action plans with clear ownership and reminders, ensuring that feedback leads to tangible improvements throughout the customer journey and that no customer goes unheard.

Speed and ease of use for the entire organization

Go from idea to survey launch in just a few minutes with ready made best practice surveys. Visual dashboards and ready made PowerPoint reports turn complex data into a compelling, shareable story that helps leadership make the right strategic decisions.

• World class support, with one of the fastest response times in the industry
• Consulting services tailored to your needs and growth ambitionsWe provide expert consulting services tailored to your organization’s specific needs, helping you turn insights into action and accelerate growth.
• Your complete partner across the entire employee and customer journeyBeyond customer surveys, we also offer employee surveys and leadership development, giving you one trusted partner for both customer and employee experience.

Brilliant Relate is positioned between simple free survey tools and complex enterprise platforms that require extensive consulting and implementation. We are the solution for Swedish organizations that want to work strategically and data driven with customer experience, while requiring a platform that is scalable, user friendly, and fast to implement without the need for complex IT projects.

What sets us apart from the competition?

• From measurement to meaningful action: Many competitors deliver dashboards and charts; we deliver solutions. Through our built in Close the Loop workflow and AI powered action plans, we ensure that feedback does not get stuck in a report, but becomes a concrete task assigned to the right person within the organization. We make it easy to move from insight to tangible improvements across the customer journey.

• AI insights that save time and help retain customers: Our advanced AI powered text and sentiment analysis is one of our key strengths. Instead of manually reviewing thousands of responses, our AI summarizes the key drivers behind the customer experience in real time. This enables you to identify churn risks and dissatisfaction long before customers decide to leave.

• Simplicity meets deep expertise: We combine the power of an advanced analytics platform with the simplicity of a modern SaaS solution. With ready made best practice libraries and intuitive dashboards, you can launch surveys within minutes, while still gaining access to in depth benchmarking and analytical support that demonstrates the ROI of your customer experience initiatives.

• Local expertise and trusted partnership: As an established player in the Swedish market, we provide the reassurance of local support, GDPR compliance, and a deep understanding of the Swedish business landscape and customer behavior.

1. From data overload to actionable insights

Many companies collect customer feedback but struggle to understand why customers are dissatisfied. Brilliant Relate uses AI to automatically analyze open text responses and turn large volumes of data into clear, actionable improvement opportunities. Example: An organization notices that its NPS is declining. The AI analysis immediately identifies a specific weakness in the onboarding process, allowing the organization to address the issue straight away.

2. Stop churn before it happens

Losing customers is costly. Brilliant Relate identifies warning signals in real time and flags dissatisfaction as soon as it emerges, rather than months later. Example: When a key customer leaves negative feedback, an automatic alert is sent to the responsible account manager. The customer is contacted immediately, the issue is resolved, and the cancellation is prevented.

3. Make customer insight part of everyday operations with Close the Loop

Customer surveys often end up buried in a PDF report. Our Close the Loop functionality creates automated action plans with clear ownership directly within the platform. Example: A customer service manager sees in their dashboard that customers are requesting a specific feature. The insight is immediately shared with the product team through the platform, and the improvement is prioritized in the next development cycle.

4. Prove the ROI of customer experience

It can be difficult to quantify the business value of customer experience initiatives for senior management. We help you connect improvements in NPS to reduced customer churn and increased revenue. Example: By comparing customer satisfaction with purchasing data, a CEO can see exactly how each increase in NPS points contributes to the company’s growth.