Which e-commerce platform meets your needs?
An e-commerce platform is about driving sales. This is your store, where your customers come to shop. What does that mean? First of all, it should be easy to get an overview of your offerings – what you sell. Secondly, it should be easy to place an order. Factors such as price, user-friendliness, and flexibility are three important aspects to consider when you compare and choose an e-commerce platform. Your chosen solution should be able to scale up and handle peak times.
If your business is rapidly growing, a “headless” platform might be the best fit. This means separating the appearance of the digital store from the business processes behind it. You can customize your solution and all the features behind it, avoiding feeling locked in. You can choose the best e-commerce platform for payments, the best content management provider, and so on.
As you can see, there is a lot to consider before choosing the best online store platform for your business. It can be easy to focus solely on appearance, but the business logic behind it and user-friendliness are incredibly important for everything to function optimally. It takes time and can be costly if you need to switch e-platforms. Therefore, make sure to do your homework – read up, write a requirements specification, set a budget, and think about what you must have and what you could possibly do without. Compare e-commerce platforms and choose the best provider based on your needs and requirements.
What should I consider when choosing an e-commerce platform?
Choosing an e-commerce platform is not a decision to make lightly, but if you follow a few simple tips, it will be easier:
Easy Setup
This is your store – in digital form! The store must have an appealing appearance, and it should be easy to place an order and understand all the steps involved. Navigation should feel clear, and a purchase should be able to be completed without any complicated steps. Payment should be straightforward.
Mobile Friendliness
Your customers should be able to find you wherever they are, whether they are on the bus, scrolling on the couch, or waiting in line at the grocery store. The design and features of your e-commerce platform should work well on mobile devices, so you don’t miss any customers.
Scalability
What are your goals for the business? Find an e-commerce platform solution that you can grow with and that can scale up. Don’t forget that the platform should handle higher traffic at certain times. You don’t want a platform where the underlying technology is shaky and fragile, hindering your growth.
Need more help? Compare and find the right system here with us at BusinessWith.
Quick Guide
Related categories to E-Commerce Platforms
E-Commerce PlatformsCMS PlatformsPayment Processing SoftwareProduct Information Management SoftwareWebshopList of 84 different E-Commerce Platforms
Stride is a Shopify Select Partner and the Nordic leader in e-commerce solutions for large companies in B2B, wholesale and D2C. Stride builds future-proof solutions that seamlessly integrate with ERP, WMS and logistics. Let's book a meeting and talk about how we can take your e-commerce to the next level.
Learn more about ShopifyThe Viskan e-commerce platform accelerates your sales and gives you full control over your e-commerce. Viskan is used by fast growing companies such as Lager157 and Engelsons. If you are at the beginning of your growth journey and need to minimise manual handling, optimise order flows and automate processes to streamline your e-commerce, you will appreciate the Viskan e-commerce platform. An open...
Learn more about ViskanThe Askås e-commerce platform offers a complete solution for success. With the right features, smooth integrations and regular updates, you can feel confident that you're always at the forefront of technology and opportunities. Whether you're a start-up or an established business, we'll help you maximise your sales and optimise the experience for your customers.
Learn more about AskåsWelcome to Wikinggruppen, we are here for you who want to start or develop your e-commerce! With Wikinggruppen, you can tailor your e-commerce to suit the business regardless of the needs and thus ensure that you always reach the expectations you meet with your customers.
Learn more about WikinggruppenEverything for your e-commerce in one place. With Geins, you get a platform that handles everything from products and order fulfilment to shipping and returns management. The platform is easy to use and built to allow you to build your customer experience the way you want, and integrates easily with the systems you need to run your business.
Learn more about GeinsGung is a powerful e-commerce platform integrated with your ERP, for businesses that want to grow. It supports comprehensive omnichannel features such as B2B, B2S/sales tools, EDI and integration with marketplaces. The platform has a PIM system for efficient product information as well as smooth functions for quotes, orders, segmentation and reporting. Gung - make it easier to do business with!
Learn more about GungIf you are in the middle of an important decision, if you want to succeed in your journey and if you want a versatile yet simple system. We welcome you to Acendy - your partner through the jungle of e-commerce! We want to make it easy to succeed in commerce, both e-commerce and physical commerce. Are you ready to ascend?🚀
Learn more about AcendyLitium is a Swedish cloud-based e-commerce platform with extra strong features for the complex business world of B2B, but of course also for B2C. The platform is easy to use and integrate with other systems such as Marketing automation and ERP. Litium is built to handle expansion, add products via PIM or easily establish new pages for other markets and languages.
Learn more about LitiumAn enterprise e-commerce system for an all-in-one or Best of Breed solution with omnichannel functionality, a personalised customer portal and PIM functionality. Highly reliable MACH architecture that can scale up to tens of channels and millions of orders, customers, products and prices.
Learn more about IntershopOptimizely allows companies to keep track of all their websites on a single platform, providing a clearer overview and easier analysis of their e-commerce.
Learn more about OptimizelyThis web-based PIM platform creates a repository for the organisation's product information. norce creates dynamic product catalogues using UX tools, making it possible to manage large product catalogues with attractive offers. Built into the system are also functions for stock balance and shipping calculations, which are important functions in product management and which are grateful to be gathe...
Learn more about norcePrestaShop is a fully customizable ecommerce solution offering modules, themes and multistore features to create, manage and scale online retail operations worldwide.
Learn more about PrestaShopWe help businesses grow! WM3 is a flexible e-commerce platform from Småland. Packed with PIM, Integrations, Multi-shop and Marketing Automation for those who want to scale up sales and reduce administration. Our team of specialists includes digital marketing and SEO.
Learn more about WM3Starweb is suitable for companies looking for a complete e-commerce platform that offers scalability, automated functionality such as marketing, customer segmentation and upselling.
Learn more about StarwebAn e-commerce platform that is well suited to the smaller company that wants to develop its e-commerce quickly and easily. With features such as keyword optimisation, connection to external marketplaces and API functionality.
Learn more about WixSuitable for small and medium-sized companies. Abicart offers ready-made templates, easy overview of all important functions, and keyword optimisation through the built-in SEO tool.
Learn more about AbicartA SaaS platform with PIM, CMS, e-commerce, portals and ERP links to build, manage and internationalise B2B websites and web shops.
Learn more about Accessify SaaSSalesforce Agentforce is an AI agent platform and CRM that builds, deploys and manages autonomous agents integrated with Customer 360, Data 360 and existing workflows to automate tasks and improve customer and employee experiences.
Learn more about Agentforce / Salesforce PlatformALZURA Shop is a cloud SaaS platform from ALZURA AG that combines websites and online shops. It offers comprehensive product management, integrated CMS with drag & drop elements, multilingual options and automatic SEO optimisation.
Learn more about ALZURA ShopAmazon Marketplace is an online marketplace where third-party retailers can sell products alongside Amazon's own range. Sellers use the central Seller Central interface to create products, set prices, manage orders, control marketing campaigns and handle fulfilment processes.
Learn more about Amazon MarketplaceOne of the largest e-commerce systems on the market. Bigcommerce offers both front-end and back-end integration for easy management of all the functions the company may need.
Learn more about BigcommerceBigCommerce is a cloud-based ecommerce platform offering open APIs, headless commerce, powerful marketing tools and enterprise-level security to grow sales and reduce complexity.
Learn more about BigCommerce PlatformThe Bizzkit e-commerce platform is the ultimate solution for companies that want to create unique customer experiences across all sales channels. Bizzkit offers a comprehensive suite of features that includes everything from product management and order processing to marketing tools and data analysis. The platform also integrates with a wide range of other systems and services, including ERP syste...
Learn more about Bizzkit e-handelsplatformenA headless e-commerce platform for both large and small companies, Centra offers the possibility of integrating business systems, ready-made modules and PIM functionality that facilitates the company's work.
Learn more about CentraAn API-first, SaaS eCommerce platform with headless capabilities, real-time ERP integrations, monthly releases and extensive B2B features for assortments, customer-specific pricing and omnichannel management.
Learn more about CloudSuite eCommerce platformcommercetools is a cloud-native, API-first headless commerce platform with a modular MACH approach, developed in Munich but used worldwide. It offers powerful backend tools such as product management, pricing engine, PIM, order management and omnichannel support.
Learn more about commercetoolsCosmoShop is a modular e-commerce platform that has been developed in Germany since 1999 and is aimed particularly at B2B companies. The software is available both as a cloud solution (SaaS) and on-premise and can be customised and expanded in a variety of ways.
Learn more about CosmoShopCumulus Retail is a cloud-based all-in-one solution for POS, e-commerce and back office, ideal for small to medium-sized retailers. The system offers offline POS, online shop, inventory management, marketing functions and real-time omnichannel sync.
Learn more about Cumulus RetailThis e-commerce platform is an easy-to-use and flexible platform that is ideal for businesses looking to create a professional and reliable webshop solution and web hosting solutions. The platform offers a wide range of features including responsive design, an intuitive user interface, secure payment integration and marketing tools. Dandomain is also known for its reliable customer support and fas...
Learn more about dandomainA professional website builder you can call your own. Allows SaaS platforms to build or integrate websites at scale. Duda has over 1 000 000 active websites.
Learn more about Duda AIDully is a digital optimisation system designed for restaurants and food service businesses that brings together all key operational functions in one platform. The system helps with scheduling, inventory management, forecasting and order processing, allowing restaurants to save time and reduce errors in daily operations. Dully also offers its own takeaway solutions with QR code ordering and kiosks...
Learn more about DullyE37 simplifies the workflow for both small and large businesses through automatic product recommendations, keyword optimisation and linking to external marketplaces.
Learn more about E37eBay Plus is a premium programme within the eBay marketplace for high-performing sellers. It offers buyers benefits such as free shipping and returns and gives sellers more visibility, preferential placement in search results and access to exclusive promotions. Technically, it is based on the regular eBay seller system.
Learn more about ebay Plus - Seller CenterThe e-commerce system offers a SAAS solution for both small and large businesses, with features such as customised product recommendations, PIM functionality and SEO tools.
Learn more about EcommerceEcwid offers a cloud-based and user-friendly solution for the company's online store, which makes it easy and smooth to run e-commerce. Thanks to social media integration, connection to external sales channels, and ready-made templates, the company can quickly get started with its sales on a broad front.
Learn more about EcwidA subscription-based, responsive SaaS ecommerce solution offering setup, design, marketing, and ongoing optimisation to drive sales and growth.
Learn more about EKMGambio is a shop software from Germany for small to medium-sized online retailers. It offers a user-friendly interface, cloud and self-hosting options, integrated SEO and multichannel functions.
Learn more about GambioGoDaddy Online Store is a cloud-based website builder with integrated e-commerce specifically designed for beginners and small businesses. It allows you to create an online shop with a shopping basket, checkout, inventory management, payments and basic marketing tools.
Learn more about GoDaddyikas is a new generation e-commerce platform running on AWS cloud in Europe, focussing on lightning speed, simplicity and comprehensive features. With drag & drop editor, shops can be created quickly, with integrated features such as upselling, abandonment emails, customer segmentation, content management, multi-currency & language.
Learn more about ikasIONOS Online Shop is an integrated e-commerce platform within the MyWebsite modular system. It offers a drag & drop editor, AI-supported design creation, product management, payment processing, shipping options and omnichannel sales.
Learn more about IONOS Online ShopJimdo has developed an e-commerce tool that makes it easy for companies to develop and run an online store. With social media integration for both marketing and sales, as well as ready-made templates, the company can create a personalised online store that is optimised for all devices.
Learn more about JimdoYourWeb is a user-friendly, AI-supported website and webshop builder with hosting, domain registration, payment integrations (iDEAL) and templates. Offers free and paid subscriptions, including webshop features and support.
Learn more about JouwWebJTL offers an integrated complete e-commerce solution consisting of the free merchandise management system JTL-Wawi and the flexibly expandable JTL-Shop. The combination enables centralised management of items, orders, customers, stock and shipping as well as a seamless connection to your own webshop, marketplaces and POS systems.
Learn more about JTLLIFTED COMMERCE is a cloud-based e-commerce platform that is easy to scale and customise to your needs, giving you access to an easy-to-use store configurator, a variety of payment options, delivery and shipping features, a large selection of design templates and integration options with other tools and services. The platform also offers advanced features such as SEO tools, customer segmentation a...
Learn more about LIFTED COMMERCELightspeed eCom is a cloud-based e-commerce solution, integrated into the Lightspeed POS, with modular building blocks, multichannel sales, inventory and order management. Suitable for online and stationary retail.
Learn more about Lightspeed eComLightspeed is a cloud-based POS platform that brings together sales, inventory management, e-commerce, procurement and analytics to scale multi-location and omnichannel operations.
Learn more about Lightspeed Retail POSWith Magento Commerce, businesses can easily design websites and customise offers with the built-in CMS tool.
Learn more about Magento CommerceMarketing360® by MadWire is an all-in-one platform that combines website creation, e-commerce, POS, CRM, email marketing, social ads, listings and reporting, complemented by a dedicated marketing team.
Learn more about Marketing360MCB.Cloud is an e-commerce platform for both B2C and B2B - with some specially developed functionalities for the B2B sector. These include impersonation, assortment lists, product variant lists and a customer portal. MCB.Cloud is an optimised work tool with an updated and contemporary design that requires fewer clicks and focuses on defactor standard / UX for functions, which is why the system pr...
Learn more about MCB.CLOUDAn all-in-one SaaS solution for online shops with built-in payments, shipping integrations, marketing tools, POS app and email, chat and phone support.
Learn more about MyOnlineStoreA SaaS e-commerce platform with CMS, ticketing, App Store and back office for web shops and ticketing, including SSL, API access, mobile scanning apps and subscription management.
Learn more about myShop.comNyehandel is a complete solution and your primary e-commerce partner. Our system allows you to manage the entire process, from purchasing and sales to warehousing and logistics. We offer a modern and future-proof e-commerce platform that is developed with a focus on user-friendliness, efficiency and search engine optimisation.
Learn more about NyehandelOctoReports is a web analytics tool that helps companies gain insights into visitor data and website performance without complex tracking. The system provides real-time dashboards, events and reports focusing on key metrics while respecting visitor privacy by not using cookies or personal data.
Learn more about OctoreportsOpenCart is an open-source PHP-based platform for creating, scaling and running online stores
Learn more about OpenCartAn online wholesale marketplace with low minimum order values, pay later options and integrations for POS and e-commerce, focused on connecting brands and shops.
Learn more about OrderchampA single-license, extensible B2B commerce platform with native CRM, marketplace, PIM integrations, advanced workflows, pricing engine and headless capabilities for complex, high-SKU B2B operations.
Learn more about OroCommerceOXID eShop is a modular and scalable e-commerce platform (Community, Professional, Enterprise Edition). It supports B2C as well as B2B and multi-shop setups, offers headless/API via GraphQL and is cloud-ready or self-hostable
Learn more about OXID eShopA multi-tenant e-commerce platform with built-in payments, POS, API links and monitoring - quick to launch and scalable for growth.
Learn more about Pagayo PlatformPepperi facilitates the sales process between companies and the customer relationship. Deliver personalised service to everyone with this omni-channel system where all customer interactions are compiled in the system. This is a user-friendly system that is completely web and cloud-based for large companies in the goods trade.
Learn more about PepperiOpen-source e-commerce platform with themes, modules, modern Admin API, SEO enhancements and comprehensive tools for building and managing online shops.
Learn more about PrestaShop ProjectAn e-commerce platform that both simplifies and speeds up the management of the company's e-commerce. With features such as ready-made store templates and CMS tools that allow the company to focus on achieving higher growth.
Learn more about QuickbutikA connected commerce operations platform for centralized management of product listings, inventory, orders, and retail media campaigns across 420+ marketplaces
Learn more about RithumThe platform includes advanced features that help businesses manage product catalogues, orders, payments and shipments, while allowing customers to search for and purchase products in a user-friendly and intuitive way. The SAP e-commerce platform also supports personalisation and marketing features that can help increase customer satisfaction and loyalty. Overall, the SAP e-commerce platform is a ...
Learn more about SAP Commerce CloudWe deliver WooCommerce, Magento and our Sellerdeck Desktop platform solutions, plus integrations and services to increase traffic, conversions and AOV for ecommerce businesses.
Learn more about SellerdeckShift4Shop is a turnkey, feature-rich eCommerce solution providing website building, product and order management, marketing tools and secure payments to launch and grow online stores.
Learn more about Shift4ShopShipmondo has created a complaints portal that can be easily integrated with ordering systems to create an automatic returns flow in the company. Offer a good service to customers when returning goods to create customer loyalty and increase the profitability of the business. Shipmondo allows the user to use their own shipping terms or use shipmondo's own, as well as the ability to choose and chang...
Learn more about ShipmondoProfessional, fast-loading web shops with many templates, links to marketplaces, integrated stock management, CMS and extensive add-ons for marketing and payments.
Learn more about ShoptraderShopware is a modular e-commerce platform with an open-source community edition and commercial editions (Professional, Enterprise, Cloud). It is based on PHP/Symfony, offers a headless/API-first concept, drag & drop experience worlds, B2B-specific functions and is scalable via SaaS/PaaS solutions.
Learn more about ShopwareAn all-in-one ecommerce solution offering responsive themes, powerful marketing tools, multi-channel selling, and expert support to drive online sales.
Learn more about ShopWiredSmartstore is an open-source e-commerce platform based on ASP.NET Core that offers content management, product management, marketing, multishop, B2B/B2C functions and AI-supported content creation.
Learn more about SmartstoreA modular, headless and customisable platform with APIs, multi-store/region support, extensive integrations and an Enterprise edition for scale, security and support.
Learn more about Spree CommerceSpryker Cloud Commerce OS is a highly flexible, API-first and headless commerce platform that is a PaaS-based solution that enables companies to create customised e-commerce experiences across any touchpoint, including B2B, B2C, marketplaces, IoT and composable commerce.
Learn more about SprykerA very popular ecommerce platform for the smaller business. Squarespace offers ready-made templates, analytics tools and SEO tools.
Learn more about SquarespaceStrato is a web hosting company that offers secure SSL certificates and domain names in a space that is flexible and expandable depending on the need for performance and space. Data is stored in secure certified data centres with fast loading times and integrated security features. Developer tools also allow advanced configurations and customisable layouts.
Learn more about StratoAn e-commerce platform that offers a single solution for your business, with features such as keyword optimisation, tiered pricing and customer segmentation.
Learn more about VendreVersaCommerce offers a centralised platform for the simultaneous operation of an online shop, stationary checkout and social media sales. Users manage products, stock, orders and marketing from one dashboard, including integrations to Google, Facebook, Instagram and marketplaces
Learn more about VersaCommerceVTEX is a cloud SaaS e-commerce platform with headless/API-first architecture and modular microservice technology. It supports brands and retailers in the realisation of individual online shops, B2B portals and their own marketplaces - including POS, live shopping, pick & pack and AI-supported personalisation.
Learn more about VTEXWebador is an intuitive website builder from the Netherlands that offers a simple online shop function in addition to website creation. Users can sell physical or digital products, customise the shop, integrate various payment methods (e.g. PayPal, Klarna, Stripe) and manage orders & stock via a dashboard.
Learn more about WebadorWebnode is an intuitive no-code platform for creating websites and online shops. It enables the placement of physical and digital products, supports various payment methods, international currencies and offers a drag & drop editor with responsive templates, SEO functions and automatic invoicing.
Learn more about Webnode-AnalyseA total platform and service for webshops: SaaS web shop software, links to payment and shipping partners, PIM, inventory and order management, warehouse and fulfilment services.
Learn more about WebwinkelpartnerWix offers a SaaS website builder with AI tools, templates and integrated eCommerce functionality to create and manage online presence.
Learn more about Wix Website BuilderA good option for the smaller company that is starting up its e-commerce or the larger company that wants to take advantage of the benefits of a modular platform. WooCommerce allows the user to add plugins and functions according to their own needs.
Learn more about WooCommerceA WordPress plugin developed by maennchen1.de that has been enabling small businesses in Germany to create a legally compliant shop in WordPress since 2010. It comes with a shopping basket, payment methods, product variants, digital products, vouchers, legal pages and backend configuration.
Learn more about wpShopGermanyZento is a cloud-based e-commerce platform that utilises Magento 2 as a backend and provides an advanced, progressive web app front-end (PWA). Developer-friendly with APIs, modular architecture and a focus on performance and scalability.
Learn more about ZentoQuick Guide
Compare E-commerce Platform Providers
Depending on whether you are in retail or perhaps running a brand, you have different needs when looking for an e-platform to help sell your products or services. How much do you want to do yourself? Are you looking for a SaaS solution that can get started quickly? If you are a larger company, involve several people with different skills or roles to understand the various needs. Your primary goal with the e-commerce platform is what primarily drives your choice.
Consider the different flows that are important for you – such as content and distribution. You want to be able to grow with your platform and for it to be scalable. The market for e-platforms has grown rapidly in recent years, and it is now easy to start an e-commerce business. If you feel very new to the field, a tip is to actually take an e-commerce course before you choose – or contact us at BusinessWith for advice. You are also welcome to start comparing the different solutions directly through our smart comparison service.
Our top three tips when making your choice:
Do your research – thoroughly.
Choosing a platform is a significant decision, so make sure to spend time comparing and evaluating the different solutions.
See what others say.
References from other customers are important. Find reference customers and ask them what they think about the platform.
Customer service.
Good support and assistance from the provider is something you won’t want to be without.
Description of e-commerce features
Analysis tools
CMS/ publishing tools
Customer groups/ segmentation
Customised product recommendations
Headless
Omni-channel functionality
PIM functionality
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