SuperOffice CRM
vs
Optimizely
SuperOffice CRM
Optimizely
Company size
Number of employees
Microenterprises (1-10)
Small business (11-100)
Medium-sized enterprises (101-500)
Large companies (500+)
Microenterprises (1-10)
Small business (11-100)
Medium-sized enterprises (101-500)
Large companies (500+)
Platform
Cloud service
On-premises
Mobile app
Cloud service
On-premises
Mobile app
Price information
Free trial
Price model module
Subscription price model
Price model license
Free trial
Price model module
Subscription price model
Price model license
Product features in Marketing Automation
Cart left
Create form
Lead generation
Lead Score
Personalised communication
Scheduling events
Segment flows
Split testing / a-b
Webhook
Cart left
Create form
Lead generation
Lead Score
Personalised communication
Scheduling events
Segment flows
Split testing / a-b
Webhook
Product features in Customer Success System
Automated analyses and reports
Automatic Call to Actions
Calculates customer default risk
Customer 360
Customer Health Scores
Dashboard
Integration modules
Offers own Customer Success Manager
Playbook
Synchronization with E-mail
Automated analyses and reports
Automatic Call to Actions
Calculates customer default risk
Customer 360
Customer Health Scores
Dashboard
Integration modules
Offers own Customer Success Manager
Playbook
Synchronization with E-mail
Reviews
Based on 40 reviews
Based on 1 reviews
Ease of use
Cooperation with the supplier
Support and service
Range of functions
Customisation and flexibility
Integration
Value for money
How satisfied are you overall?
Ease of use
Cooperation with the supplier
Support and service
Range of functions
Customisation and flexibility
Integration
Value for money
How satisfied are you overall?
Reviews
Pros
Dashboards and the new AI features - helping me directly in the system. The new UI makes it easy to work with.
I'm quite happy with the marketing module and the ability to have beautiful mailings and sign-up forms that can be sent out segmented by committee and project. The sign-up forms and subsequent automation in relation to mailings is quite structured. The system also does a great job with surveys, presenting the results immediately in beautiful charts. The dashboard and search options provide good opportunities to segment and analyse target groups/segments. The integration with Outlook is good. The templates and lists are well-functioning and easy to manage, so all emails and documents that are used regularly are ready for all users.
Optimizely is a platform that combines e-commerce with content management systems (CMS) in a unique way compared to many other products.
Optimizely's platform does not lock you into functionality, although the framework allows you to quickly come up with a quality web solution.
Reviews
Cons
A lot has happened in the system in the last year - so many of the challenges we faced are gone.
This is not a disadvantage, but as with all other systems, you have to think carefully about how you use the system as an organisation if you want to make the most of the functionality, but it requires some geekiness. I hope that development continues on the standard solution and not just new modules.
Difficult to get an overview of all the functions available in the tool. There is also potential for improvement to manage several e-commerce streams separately in e.g. the analysis tools etc.
More e-commerce reports should be included out-of-the-box in the e-commerce platform.
