Akita
vs
Optimizely
Company size
Number of employees
Microenterprises (1-10)
Small business (11-100)
Medium-sized enterprises (101-500)
Large companies (500+)
Microenterprises (1-10)
Small business (11-100)
Medium-sized enterprises (101-500)
Large companies (500+)
Platform
Cloud service
Cloud service
Price information
Free trial
Price model module
Subscription price model
Price model license
Free trial
Price model module
Subscription price model
Price model license
Product features in Customer Success System
Automated analyses and reports
Automatic Call to Actions
Calculates customer default risk
Customer 360
Customer Health Scores
Dashboard
Integration modules
Offers own Customer Success Manager
Playbook
Synchronization with E-mail
Automated analyses and reports
Automatic Call to Actions
Calculates customer default risk
Customer 360
Customer Health Scores
Dashboard
Integration modules
Offers own Customer Success Manager
Playbook
Synchronization with E-mail
Reviews
Based on 1 reviews
Based on 1 reviews
Ease of use
Cooperation with the supplier
Support and service
Range of functions
Customisation and flexibility
Integration
Value for money
How satisfied are you overall?
Ease of use
Cooperation with the supplier
Support and service
Range of functions
Customisation and flexibility
Integration
Value for money
How satisfied are you overall?
Reviews
Pros
We have a lot of customers but few Customer Success Managers to take care of them. The main benefit of Akita for me as a manager is that I can see status information for a specific customer at any time, in real time. For example, I can see movement in MMR, or recently added activities from our CSMs. At the same time, I can get an overall view of the customer segments through the Dashboard feature to see which segments are growing and which ones are struggling before doing a more in-depth analysis. Other features, such as Playbooks, have helped us automate many processes that we used to do manually. This has saved us time both on the process itself, but also on no longer having to follow up and ensure that it is carried out.
Optimizely is a platform that combines e-commerce with content management systems (CMS) in a unique way compared to many other products.
Optimizely's platform does not lock you into functionality, although the framework allows you to quickly come up with a quality web solution.
Reviews
Cons
I was able to connect my CRM system and support platform myself, but needed to involve the IT department to post logs and user statistics which delayed things by a couple of days.
Difficult to get an overview of all the functions available in the tool. There is also potential for improvement to manage several e-commerce streams separately in e.g. the analysis tools etc.
More e-commerce reports should be included out-of-the-box in the e-commerce platform.

