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Optimizely

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Description of Optimizely

Optimizely allows companies to keep track of all their websites on a single platform, providing a clearer overview and easier analysis of their e-commerce.

Company size

What size of company is this software suitable for?

1-500+

Support

How can you contact the supplier?

Test period

Can I get a free trial?

Yes

No

What do others think of the software?

Reviews and ratings about Optimizely

Ease of use

Cooperation with the supplier

Support and service

Range of functions

Customisation and flexibility

Integration

Value for money

How satisfied are you overall?

Sales Manager

Small business (11-100)

Verified person

Sweden

January 2023

What do you like most?

Optimizely is a platform that combines e-commerce with content management systems (CMS) in a unique way compared to many other products. Optimizely's platform does not lock you into functionality, although the framework allows you to quickly come up with a quality web solution.

What do you like least?

Difficult to get an overview of all the functions available in the tool. There is also potential for improvement to manage several e-commerce streams separately in e.g. the analysis tools etc. More e-commerce reports should be included out-of-the-box in the e-commerce platform.

What business-critical problems do you feel Optimizely solves?

Reliable platform that almost never experiences major disruptions even during major peaks or unexpected high traffic. The DXP solution provides cloud-based security.

Ease of use

Cooperation with the supplier

Support and service

Range of functions

Customisation and flexibility

Integration

Value for money

How satisfied are you overall?

Do you work
for this company?

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Optimizely product features

CMS System

A/B testing

API

Drag & Drop design

Fill storage

Headless

Integration modules

Overview of website

SEO tools

Statistics & Analysis

Templates

E-commerce Platforms

Analysis tools

Automated marketing

CMS/ publishing tools

Customer groups/ segmentation

Customised product recommendations

Headless

Link to external marketplaces

Omni-channel functionality

PIM functionality

Plug-ins/ add-ons

Price lists

Relay prices

SEO tools

Customer Success System

Marketing Analysis Tools

Dashboard

Identification of customer

Market reports

Segmentation of data

Smart recommendations

Tailor-made statistics

Website Monitoring

Marketing Automation

Personalised communication

Segment flows

Split testing / a-b

Does this
software suit me?

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