Geins
vs
Optimizely
Company size
Number of employees
Microenterprises (1-10)
Small business (11-100)
Medium-sized enterprises (101-500)
Large companies (500+)
Microenterprises (1-10)
Small business (11-100)
Medium-sized enterprises (101-500)
Large companies (500+)
Platform
Cloud service
Mobile app
Cloud service
Mobile app
Price information
Free trial
Price model module
Subscription price model
Price model license
Free trial
Price model module
Subscription price model
Price model license
Product features in E-commerce Platforms
Analysis tools
Automated marketing
CMS/ publishing tools
Customer groups/ segmentation
Customised product recommendations
Headless
Link to external marketplaces
Omni-channel functionality
PIM functionality
Plug-ins/ add-ons
Price lists
Relay prices
SEO tools
Analysis tools
Automated marketing
CMS/ publishing tools
Customer groups/ segmentation
Customised product recommendations
Headless
Link to external marketplaces
Omni-channel functionality
PIM functionality
Plug-ins/ add-ons
Price lists
Relay prices
SEO tools
Reviews
Based on 3 reviews
Based on 1 reviews
Ease of use
Cooperation with the supplier
Support and service
Range of functions
Customisation and flexibility
Integration
Value for money
How satisfied are you overall?
Ease of use
Cooperation with the supplier
Support and service
Range of functions
Customisation and flexibility
Integration
Value for money
How satisfied are you overall?
Reviews
Pros
The system is easy to use and flexible. We have a lot of products but we are a small team and we can easily manage many products. We can both make incoming deliveries, outgoing deliveries and manage the products in the same system, do not need a separate warehouse system or web system to manage the website, even returns can be made in the system and money goes back to the customer without having to log in to other systems. It is good that it is fast and efficient when we are a small organisation.
Although the system is powerful with all its modules, it is surprisingly easy to use. We have several departments that can co-exist and work closely together. The PIM, the campaign manager and the fact that you can easily navigate multiple markets in one set-up is worth its weight in gold.
Optimizely is a platform that combines e-commerce with content management systems (CMS) in a unique way compared to many other products.
Optimizely's platform does not lock you into functionality, although the framework allows you to quickly come up with a quality web solution.
Reviews
Cons
It would be nice if the system sent newsletters but for that you need to use an external service, it is connected and automatic but you need to log in to it.
It took a while to realise how much you could modify your products. But after a while we got into it.
Difficult to get an overview of all the functions available in the tool. There is also potential for improvement to manage several e-commerce streams separately in e.g. the analysis tools etc.
More e-commerce reports should be included out-of-the-box in the e-commerce platform.

