APSIS One
vs
Optimizely

APSIS One

Optimizely
Company size
Number of employees
Microenterprises (1-10)
Small business (11-100)
Medium-sized enterprises (101-500)
Large companies (500+)
Microenterprises (1-10)
Small business (11-100)
Medium-sized enterprises (101-500)
Large companies (500+)
Platform
Cloud service
Mobile app
Cloud service
Mobile app
Price information
Free trial
Price model module
Subscription price model
Price model license
Free trial
Price model module
Subscription price model
Price model license
Product features in Marketing Automation
Cart left
Create form
Lead generation
Lead Score
Personalised communication
Scheduling events
Segment flows
Split testing / a-b
Webhook
Cart left
Create form
Lead generation
Lead Score
Personalised communication
Scheduling events
Segment flows
Split testing / a-b
Webhook
Product features in Marketing Analysis Tools
Analysis of active customers & prospects
Dashboard
Identification of customer
Lead Score
Link to sales activities
Market reports
Mobile app for analysis data
Segmentation of data
Smart recommendations
Tailor-made statistics
Website Monitoring
Analysis of active customers & prospects
Dashboard
Identification of customer
Lead Score
Link to sales activities
Market reports
Mobile app for analysis data
Segmentation of data
Smart recommendations
Tailor-made statistics
Website Monitoring
Reviews
Based on 2 reviews
Based on 1 reviews
Ease of use
Cooperation with the supplier
Support and service
Range of functions
Customisation and flexibility
Integration
Value for money
How satisfied are you overall?
Ease of use
Cooperation with the supplier
Support and service
Range of functions
Customisation and flexibility
Integration
Value for money
How satisfied are you overall?
Reviews
Pros
"We're very pleased with the personalised follow-up we've received since the start. Responses come quickly and we have a permanent contact we can rely on. The training and onboarding phase was very thorough and well planned. We've also received business reviews along the way, where we can see how we're doing in relation to other companies and get recommendations on what we need to improve.
When it comes to the tool itself, it works very well in relation to our needs. If we have needs that the platform does not cover, Apsis is also very positive about further developing it to meet our wishes.
Apsis is easy to use. We are a non-profit organisation and require a tool that is easy to get to grips with and start using, regardless of previous experience, so that new board members etc. can get started quickly. It works very well with Apsis.
Optimizely is a platform that combines e-commerce with content management systems (CMS) in a unique way compared to many other products.
Optimizely's platform does not lock you into functionality, although the framework allows you to quickly come up with a quality web solution.
Reviews
Cons
Nothing special, other than an opportunity to hide segments that are no longer in use. This has been communicated, and we have been promised that it will be resolved.
I am satisfied with the functions we use; I wish we had more resources to utilise more functions, especially around the event part.
Difficult to get an overview of all the functions available in the tool. There is also potential for improvement to manage several e-commerce streams separately in e.g. the analysis tools etc.
More e-commerce reports should be included out-of-the-box in the e-commerce platform.